Guerrilla marketing is proving to be one of the most effective ways to get a brand image out there. Our recent play on the concept – “gorilla” marketing – went down pretty well at Web Summit. Check out some of the best guerrilla marketing Viddyad has seen:
1. Innocent Drinks – At Viddyad, we love a good smoothie. Innocent, as well as making amazing smoothies, do some tip-top guerrilla marketing. Come on, those hats alone would make anyone buy an Innocent smoothie.
2. Tic Tac – yes we all know the famous phrase “did she just shake her TicTacs at me”, but Tic Tac have really upped their game when it comes to guerrilla marketing in the french market – take a look:
3. Nikon – making regular commuters feel like superstars *snap* *snap*
4. The Fitness Company – pump some iron on the subway!
5. Unlock the 007 in you – Daniel Craigs we are not, but it’s fun to try!